Its one thing to monetize your blog using Google Adsense but sometimes you may see that you are not getting the right amount of earnings from your blog. It is common knowledge that Google AdWords will lower the CPC bid on ads that appear on the content network that will not seem to convert. To avoid such a situation happening to your Adsense ads on your site it is best to make sure that you optimize your  blog content accordingly.

You may have heard that the secret to making money online is to test, test and test and you have probably done a fair amount of testing and you have found the right sort of ad positioning that will give you the click through rate that you want, the next thing you want to do is to optimize your content so that the ads that are displayed here are of high quality (i.e. they will give you the most revenue).

The Solution

The secret to doing this is very similar to S.E.O Copy writing, you basically want to stick to the same guidelines that any S.E.O tutorial available on the web will give you, that is putting all your main keywords in the meta head and title tags and also in the title and H1 tags and spreading them out in the content, this will help the Adsense crawler to better identify what your webpage is about.

Benefits of optimizing

The benefits of optimizing your content are obvious they are:

  • Increased Earnings per click – Due to the fact that Adsense ads will have  higher likelihood to convert
  • Increased traffic– due to higher rankings because of search engine optimization.

Remember to stay within the best practices of SEO when you perform this optimization, and watch a your clicks generate much more earnings.

Posted by ShoZu

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